Create breathtaking fashion photos with AI-generated models

Relum is made for fashion brands that prioritize quality, speed, and flexibility—bringing your garmets to life at a fraction of the cost.


Trusted by over 10,000 customers

Relum is transforming the production process at

How it works

1. Upload

2. Imagine

3. Describe

4. Get Photos

With Relum, Brands achieve

90%

Reduction in production costs

6x

Faster time to market

+12%

Boost in average order value

Relums's AI fashion models will revolutionize your business

Relum makes creating amazing images of your clothing a breeze, and affordable. Our AI generated models for fashion allow you to:

Save Time

Pixel-Perfect in Minutes

Generate stunning, realistic images in minutes—not weeks. Achieve top-quality results fast, launch your collection, and start selling without delays.

Increase Diversity

More Models, More Markets

Expand your brand's reach with AI-generated models tailored to every market. Engage diverse audiences with region-specific visuals that reflect local authenticity and culture.

Save Money

Cut Production Costs

Achieve stunning, high-end product images at a fraction of the price, and showcase professional, lifelike fashion visuals—all while staying on budget.

No Usage Fees

Say Goodbye to Copyrights

Eliminate costly image licensing fees and ongoing usage costs. Keep more of your budget while maintaining full control over your visuals.

Experience Relum in Action

A selection of AI-generated images from our customers' latest campaigns.

Skip the Hassle of traditional Photoshoots

Booking models, securing locations, and managing logistics can be time-consuming and expensive. Learn how relum simplifies the process with AI-powered fashion models.

Product comparison
Traditional Photoshoots
Relum
Finding Models
Costly and time-intensive
Diverse AI-generated models
Shoot Logistics
Location scouting, travel, permits
AI handles everything
On-Set Prep
Photographer, lighting, makeup, styling
AI-perfect images with expert reviews
Total Turnaround Time
5-10 weeks
Same-day-results
Pricing
$10K+ per shoot

"Relum’s capabilities have been a game-changer for us. By swiftly updating all product pictures in just a week, they’ve drastically outperformed our manual capabilities."

Nick Winicker
Inovation Director, Chalhoub Group

"Relum has become our go-to tool for everyday brainstorming and for all pre-production image generation."

Piere Z.
Design Director, Dior

Reimagine Fashion Photography

Get stunning results in no time, launch your collection effortlessly, and start selling without delays.

FAQs

Answers to our most frequently asked questions

What is Relum?

Relum is a cutting-edge generative AI studio for clothing brands and retailers to create stunning, lifelike fashion images with virtual models. Every image generated by our engine undergoes meticulous review and refinement by our expert team, blending AI power with human precision to ensure the highest quality results. This streamlines the photoshoot process, reduces costs, and accelerates the launch of new collections, helping you showcase your products faster.

How do I get started?

With Relum, creating high-quality fashion images is easier than ever. Just upload photos of your clothing—whether they’re taken with a smartphone, provided by suppliers, or shared by customers. No need for expensive photo shoots or professional equipment. Get started today with a free photoshoot and see how effortlessly you can bring your collections to life.

Can I use Relum for products other than clothing?

Yes! While our expertise is in fashion, Relum can also create high-quality images for jewelry, footwear, cosmetics, and more. If you have a unique product or special request, reach out to our team—we’d love to discuss how we can help.

Is Relum a standalone software or a traditional studio?

Relum is a hybrid that combines AI technology with human expertise to deliver the best results. The process starts with a conversation with one of our producers, where you share your brief and garment details. We then assess if there’s a good fit and provide sample results. Once onboarded, you can access our platform to generate images—either by writing prompts yourself or having our team handle it for you. Every image goes through a thorough review and refinement process, ensuring the perfect balance between AI efficiency and human quality control.

Do you offer a free trial?

Yes! When you sign up, we offer a free sample image. Simply share your garments with us, and we’ll create a sample image to showcase what’s possible with Relum. It’s a risk-free way to see the quality of our AI-powered visuals before committing.

Still have questions?

Reach out to us.